Thursday, September 18, 2014

Think Modular


Why modular? A modular design offers several key advantages for smart watches that the big manufacturers are not considering (or choosing not to pursue, because they believe the best way to profit is from selling whole goods.) As always, I am ready to talk with the respective CEOs of Apple, Samsung, and Rolex to help them choose the right smart watch case--the Sensorstream Pi! (Apple Pi sure sounds cool, doesn't it? Wink, Wink!)

1. Modularity helps save the environment, because consumers only buy what breaks or what needs to be upgraded. What?! How could this be? Yes it is true, wearers of (all) watches, and consumers of most products for that matter, prefer to simply upgrade the performance than swap out the entire system. Historically it just has been impractical. No longer. It is as easy as a threaded case. The net result of this is the ability to up cycle into newer and newer electronics while keeping the watch design you like. Car manufacturers should have done this decades ago; the classic look everyone loves with modern safety and performance characteristics.

2. Modularity offers compatibility; imagine the advantage of being able to swap out both upgraded software and hardware by a VARIETY of providers? Why stifle competition when you can have it compete against each other for superior performance?

3. Dropping off your 18K Gold Apple Watch at the pawn shop isn't' cool, especially when you get 15 cents on the dollar for the value of your gold; I mean really, what else besides a modular approach will work? Threading in a new electronics package for a fraction of the "buy-the-system-new" price WILL work.

Demand modularity at every event, every press conference (yes I'm talking to you reporters that have never manufactured anything in your lives, yet always get the invites to the launch events), because modularity saves the environment, offers consumers more choices in hardware/software packages, and also maintains the value of your investment in expensive watch cases (which by the way, should be the de facto goal--the vast majority of the world population needs a portable, functional form of wealth. Can you say Titanium Gold case?)

Think Modular.


Wednesday, September 17, 2014

Apple Pay


Before there was Apple Pay, there was…Birdie NFC! That's right high-tech readers, an NFC chip (specifically an NXP NTAG203 chip) was loaded into a golf ball marker and given out free across the United States for golfers to pay for drinks at the turn, rounds of golf, and even to electronically start a golf cart. So why hasn't anyone heard about this device or launched it to the top of every financial news website? Because my friends, a party doesn't get started until the cool people come--that is Apple's lasting strength; even though they are late to the NFC game (let's face it, Hong Kong has been using wrist watches with NFC chips for a DECADE to get access to the subway, pay for tickets, etc) they will drive its adoption across the country.

Why all this chatter about golf markers and Apple Pay? Simple: for those of you who missed the product launch, Apple has both new phones and watches. But this tech evangelist feels the greatest push is going to be coming from Apple Pay which will eventually migrate from the iPhone to the Apple Watch. This is old news to anyone living in Hong Kong. This is also old news to anyone familiar with NFC technology in Europe. But the sheer power of Apple's balance sheet will now drive the 1st of three great innovations in OUR use of wearables.

1) Wearable Pay (aka Tap-to-Pay)

2) True Social Networking.

3) Wireless Charging.

Keep your eyes out for advances in the next 2 steps; probably the biggest unmentioned factor from the Apple Watch launch is the ripple effects it will have on both the high-end and medium-end (Apple doesn't make low-end) markets of watches globally. Their use of an 18K gold watch case was very, very telling. The Swiss are about to get their cuckoo clocks cleaned!

If you're a Swiss watch maker, contact me; it is still not too late to save the Swiss Watch industry and I have the secret sauce: M O D U L A R

PS--Thank you to all my readers for making this the #1 SMART WATCH BLOG IN THE WORLD!

Sunday, September 14, 2014

Swiss Watch Industry Vulnerable to Apple Watch



Sensorstream claims the entire Swiss watch industry is vulnerable to significant declines based on the Apple Watch release.

Leading smart watch design company Sensorstream claims that the entire Swiss watch industry is vulnerable to decline based on the Apple Watch release.

"The Apple Watch release, particularly the high-end watch cases made from 18K gold, will have a significant and lasting impact on the entire Swiss watch industry," commented Sensorstream founder Tom Rapko.

"For several years we have predicted the end game for smart watches is going to be the fusion of Swiss watch quality and the core functionality of a smartphone. It appears Apple is already well on their way to making this happen," Tom continued.

Sensorstream recently was awarded the design patent for a circular smart watch case from the USPTO and is betting the future of the industry will tack towards modularity, with a focus on "upcycling" newer and newer electronics into existing watch cases.

"The die has been cast, and these venerable Swiss watch companies should remember well how they dismissed the quartz crystal revolution in the 1970s; the smart watch revolution will eclipse even the impact of the quartz crystal," Tom added.



Sensorstream and Pi are registered trademarks. The Sensorstream Pi smart watch case has been awarded a 14-year US Patent.  Sensorstream is a start-up company based in California focused on disruptive wearable technology. All images and content Copyright Sensorstream 2010-2014.

Contact
Thomas H. Rapko
Tom(at)Sensorstream(dot)com

(805) 245-0681

Saturday, September 13, 2014




They should. As a nascent smart watch developer, I can assure you that the industry is nearly beholden to Apple's Watch for the simple reason that the company is so powerful it often dictates the prevailing standards. Particularly alarming for the Swiss should be Apple's release of an 18K gold version of its smart watch. Sensorstream's belief for some time has been that the smart watch will become the fastest and largest adopted consumer electronics product ever released. Indeed, smart watches will drive disruptive innovations in social networking, entertainment, and commerce. The company that can figure out how to combine the look and feel of a Swiss luxury watch with the core functionality of a smart phone stands to reap tremendous profits, and Apple already seems positioned to win. The only chance small start-ups like Sensorstream, or the entire Swiss watch industry for that matter, has is leveraging the electronics display tooling paid for by our large competitors and utilizing open source software like Android wear. Combine those two factors with a modular design and there is a light at the end of the tunnel. With a potential market of 7 billion users, the end game will leave a handful of industry giants controlling the market within their ecosystems and a massive number of companies competing for any extra wrists.

Tom Rapko
Founder
Sensorstream

Wednesday, September 10, 2014

Smart Watches Threaten the World



Sensorstream argues that unless smart watch manufacturers embrace a modular design approach, the billions of potential smart watches in the pipeline will cause massive environmental damage. The company champions the use of “upcycling” to counter potential risks.

Santa Barbara, CA (PRWEB) September 10, 2014

Leading smart watch designer Sensorstream believes the rise of the smart watch threatens the world. The company argues that unless smart watch manufacturers embrace a modular design approach, then the billions of potential smart watches in the pipeline will cause massive environmental damage. Sensorstream is championing the use of “upcycling,” which involves upgrading electronics via modular electronic “pucks” which are highly recyclable rather than current manufacturing techniques.

“I’m convinced that the future of smart watches is going to be a modular future,” commented Sensorstream founder Tom Rapko. “One of the greatest challenges the tech industry has always faced has been obsolescence. One of the greatest burdens the environment currently faces is the incessant demand for natural resources. Modularity offers a solution for both; there is absolutely no reason why consumers shouldn’t be able to swap out an electronics package, screw in a new one, and keep the form and fit of their existing smart watch while recycling the old electronics. We’ve dubbed this process ‘upcycling.’”

Sensorstream has focused its efforts on what the company believes will be the key to widespread adoption of the smart watch; an ergonomic smart watch case with an aesthetically-pleasing circular display designed for an upgradeable electronics puck which can be upcycled.

How did the Sensorstream Pi Smart Watch Case come to be? Tom smiled. “I distinctly remember going to a year-end REI ‘garage sale’ and noticing literally hundreds of returned or broken watches. Half the problem was the watch case was junk to begin with, and the other half was that the electronics couldn’t survive a single ownership cycle. Then and there, I knew that a smart watch had to start with a sleek, high-quality case impervious to the elements and designed from the outset with evolution already in mind.”

Ultimately, Sensorstream is betting that consumers will embrace durable quality over cheap convenience. If this turns out to be the case, it could drive the smart watch industry as a whole to adopt an environmentally prudent manufacturing process laser-focused on a modular approach.

Sensorstream and Pi are registered trademarks. Sensorstream is a privately held start-up company based in California focused on disruptive wearable technology. All images and content copyright Sensorstream 2010-2014. 

Contact Information:

Thomas H. Rapko
Founder, Sensorstream
Tom(at)Sensorstream(dot)com
(805) 245-0681





Monday, September 8, 2014

Sensorstream Launches Smart Watch Blog; Advocates Modular Design

Sensorstream has launched its namesake smart watch blog championing the use of interchangeable modular electronics pre-loaded with open source software to fight tech obsolescence and save the environment.

Sensorstream Pi Smart Watch Case

Santa Barbara, CA (PRWEB) September 8, 2014

Sensorstream has launched its namesake smart watch blog championing the use of interchangeable modular electronics pre-loaded with open source software to fight tech obsolescence and save the environment.

“I’m convinced that the future of smart watches is going to be a modular future,” commented Sensorstream founder Tom Rapko. “One of the greatest challenges the tech industry has always faced has been obsolescence. One of the greatest burdens the environment currently faces is the incessant demand for natural resources. Modularity offers a solution for both; there is absolutely no reason why consumers shouldn’t be able to swap out an electronics package, screw in a new one, and keep the form and fit of their existing smart watch; we’ve dubbed this ‘upcycling’”

Sensorstream has focused its efforts on what the company believes will be the key to widespread adoption of the smart watch; an ergonomic smart watch case with an aesthetically-pleasing circular display designed with an upgradeable electronics puck which can be upcycled.

“We want the Sensorstream Pi Smart Watch Case to become the de facto industry standard for circular smart watches. It was specifically designed to contour the wrist for an ergonomic fit and has been threaded to accept a plug-and-play electronics system that can be upcycled over time. I’m just glad Sensorstream locked in the design patent from the USPTO for a watch with a circular display first,” Tom smiled.

Ultimately, Sensorstream is betting the industry will embrace the quality of a Swiss watch case combined with the functionality of a smart phone.

“One good thing about battling industry titans,” Tom said, “is that a small hardware developer can leverage the electronics tooling and software development costs that these companies have literally sunk millions of dollars into for end components and operating systems that our modular components can use. This gives the proverbial garage-based company like Sensorstream the ability to come to market with sleek designs while incorporating proven underlying electronics and software.”

The patented Sensorstream Pi Smart Watch Case featuring a circular display is available in black anodized aluminium for $49.95; design licensing agreements are available for $19.95 per anticipated unit with a minimum volume of 50,000 units.

Sensorstream and Pi are registered trademarks. Sensorstream is a privately held start-up company based in California focused on disruptive wearable technology. All images and content copyright Sensorstream 2010-2014.

Contact Information:

Thomas H. Rapko
Founder, Sensorstream
Tom(at)Sensorstream(dot)com
(805) 245-0681




Wednesday, August 27, 2014

Sensorstream Aims "To Put a Computer on Every Wrist"

Sensorstream Pi Smart Watch Case

Sensorstream is pleased to announce the successful allowance of its smart watch case design featuring a circular display from the USPTO and its subsequent release for purchase. Commercially dubbed "Pi," this buttonless smart watch case combines an eponymous circular design with interior threading to support an upgradable modular electronics package.

Physical prototypes of the Pi smart watch case fabricated by Sensorstream's rapid-prototyping partner 3D Systems are now available via the this blog by contacting: Tom(at)Sensorstream(dot)com

The black anodized aluminum case is priced at $49.95, custom-cut circular Gorilla Glass and heavy-duty watch bands are also available for $19.95 and $14.95 respectively. Exotic metals such at 24K Gold Titanium are also available, please contact Tom for additional options.

Combined with commercially available off-the-shelf displays, Android Wear's O/S, and some "Homebrew" engineering, now any motivated early adopter can have his or her very own smart watch!